Graphics, Community Management & Engagement

I create culturally relevant, shareable content that turns scrolls into conversations. From meme marketing to promotional graphics, my work blends pop culture fluency with strategic messaging to drive engagement, increase visibility, and build community.

Memes and trend-driven visuals aren’t just entertainment — they’re tools for sparking dialogue, encouraging participation, and guiding audience interaction. Whether collaborating cross-functionally or designing assets independently, every piece is intentional, audience-aware, and platform-optimized.

Avra Rice - Her Agenda Graphic

Collaborated with the Graphic and Social teams to curate and optimize headshots for Instagram feed and Story promotional assets. Ensured visual consistency with brand guidelines while enhancing shareability and engagement.

She She - Her Agenda Graphic

Partnered with the design and social teams to curate visual assets aligned with campaign messaging. Focused on platform-first formatting and storytelling to maximize audience interaction.

Gwara Gwara - "This is America" Childish Gambino

Designed in Canva, this promotional graphic used a pop-culture reference to Childish Gambino’s This Is America to promote a campus event. By incorporating a recognizable meme moment (Gwara Gwara dance), the flyer generated curiosity, increased awareness, and clearly communicated the event’s theme.

Stephanie Ramos - Her Agenda Graphic

Worked cross-functionally to develop and refine promotional graphics for social distribution. Prioritized clean design, brand alignment, and strong call-to-action placement to support campaign performance.

RHOBH Meme for Conference After-Event Promotion

Transformed the viral Taylor Armstrong cat meme from The Real Housewives of Beverly Hills into an engaging Instagram Story promoting a conference event. The post drove high Story views, increased shares, and sparked conversation among followers, boosting overall awareness for the event.

Monkey Puppet Meme for Conference Promotion

Created a humorous, relatable Story featuring our Director of Programming using the popular monkey puppet meme format. The post encouraged attendance, increased engagement, and facilitated peer-to-peer sharing — demonstrating strategic meme marketing that resonates with professional audiences while keeping the tone approachable.