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Journalist Desk

Entertainment, Culture & Digital Storytelling

From athlete-entrepreneurs to Afrobeats icons to runway creatives at NYFW, I cover talent-driven moments that bridge music, fashion, sports, beauty, and culture. These editorial features showcase my ability to craft timely, relevant narratives that align with brand voice — whether for exclusive product launches, backstage beauty coverage, lifestyle ventures, or culturally iconic collaborations. Each story reflects my skill in translating interviews, live events, and behind-the-scenes access into sharp, brand-aligned digital storytelling.

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Puma x Davido NYC Collection Launch Party

📍 Music | Fashion | Brand Event

 

Covered Afrobeats star Davido’s second collaboration with Puma, launched on Nigerian Independence Day at the brand’s NYC flagship. The piece focused on fashion, culture, and the global crossover of Afrobeats into mainstream branding.

📰 Link to feature: [Here]

Exclusive: NFL Star Bobby Okereke Talks Luxury Travel Business Venture

📍 Sports | Entrepreneurship | Lifestyle

 

An exclusive profile of New York Giants linebacker Bobby Okereke, diving into his luxury travel startup and mindset as an athlete-turned-entrepreneur. Wrote and produced editorial that blends sports storytelling with brand leadership.

📰 Link to feature: [Here]

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Exclusive: NFL Star Lawrence Cager Joins Summit Models Management

📍 Sports | Fashion | Entertainment

 

Covered the intersection of professional sports and fashion as Lawrence Cager expanded his public image, blending football with modeling and influencer branding. Wrote the first exclusive on his signing with Summit Models.

📰 Link to feature: [Here]

​Cynthia Rowley NYFW FW25 x Justine Marjan x TRESemmé: Backstage Beauty at NYFW

📍 Fashion | Beauty | NYFW Coverage

Reported from backstage at Cynthia Rowley’s FW25 runway show, highlighting celebrity hairstylist Justine Marjan’s creative direction for TRESemmé. Captured the effortless, windswept hair looks inspired by nature, the relaxed energy backstage, and the key products used to bring the show’s organic movement to life.

📰 Link to feature: [Here]

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